Concept Video Inspiration

It’s time to start my video and so I must first analyse existing videos before creating my own. Below are a few concept videos in varying styles. I will analyse them in the sandwich format: bread, filling, bread. The bread is the intro and outro before and after the filler, that is, the main concept.

Narration accompanied by video

This is a relatively long concept video. Too much bread and too much filler. As with any large sandwich, it leaves you feeling slightly bloated and questioning why you felt the need to consume such a large portion.

Lots of talking from the same monotonous American accented voice—not good.

Titles followed by narrative and video

This is a really long concept video, but the intro communicates the idea well. Narration is not left for too long without visuals shortly following, keeping the viewer attentive. Very creative visuals further into the video.

Easily digestible and beautifully tasty bread followed by a tasty filler.

The video says it all

No bread here. Just a tasty filler. Communicates everything naturally, but perhaps leaves the viewer without much context and wanting a little bit more. Perhaps should be in the format of an open sandwich—filler on top of a bed of bread to bring it all together.

Narrated overview followed by explanation

Lovely bread. Lovely filler. I like this format.

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